Manual of "Accounting Principles" is intended to be a relatively complete helpful learning system for use in the first semester accounting course at the university level. The adequate system tries to respond to the students complex needs in studying English course of accounting principles on Bulgarian soil. Obviously the course provides most of the students with their first educational exposure to particular accounting topics. ... |
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A good logo can glamorize just about anything. Now available in our popular Klotz format, this sweeping compendium gathers diverse brand markers from around the world to explore the irrepressible power of graphic representation. Organized into chapters by theme, the catalogue explores how text, image, and ideas distil into a logo across events, fashion, media, music, and retailers. Featuring work from both star names and lesser-known mavericks, this is an excellent reference for students and professionals in design and marketing, as well as for anyone interested in the visuals and philosophy behind brand identity. " ... |
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The best design from the Nordic region. Scandinavia is world famous for its inimitable, democratic designs which bridge the gap between craftsmanship and industrial production, organic forms and everyday functionality. This all-you-need guide includes a detailed look at Scandinavian furniture, glass, ceramics, textiles, jewelry, metalware, and product design from 1900 to the present day, with in-depth entries on 125 designers and design-led companies. Featured designers and designer-led companies include Verner Panton, Arne Jacobsen, Alvar Aalto, Timo Sarpaneva, Hans Wegner, Tapio Wirkkala, Stig Lindberg, Finn Juhl, M ... |
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Прави всичко по-лесно! ... Това, от което се нуждаете, за да започнете да създавате уеб страници - бързо! Може би не сте професионален уеб дизайнер или дори не искате да бъдете, но вероятно искате работата да бъде свършена и резултатът да изглежда добре? Тази книга е точно за вас. Създаването на уеб страници не е сложно. Тази книга ще ви покаже как да използвате HTML, обяснен на прост език. Отворете книгата и открийте: как да създавате уеб страници с помощта на HTML как да работите с текст и връзки как да представяте информация чрез списъци и таблици как да добавяте изображения как да добавяте аудио и видео HTML5 ... |
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Това, от което се нуждаете, за да започнете да създавате уеб страници - бързо! ... Може би не сте професионален уеб дизайнер или дори не искате да бъдете, но вероятно искате работата да бъде свършена и резултатът да изглежда добре? Тази книга е точно за вас. Създаването на уеб страници не е сложно. Тази книга ще ви покаже как да използвате JavaScript, обяснен на прост език. Отворете книгата и открийте: как работят скриптовете как да програмирате на JavaScript как да използвате библиотеки и среди за JavaScript Document Object Model как да добавяте обработчици на събития полезни съвети при писане на скриптове Ajax ... |
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The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models: updated, expanded, and revised. Many people assume they need to attend business school to learn how to build a successful business or advance in their career. That's not true. The vast majority of modern business practice requires little more than common sense, simple arithmetic, and knowledge of a few very important ideas and principles. "The Personal MBA 10th Anniversary Edition" provides a clear overview of the essentials of every major business topic: ... |
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Multilingual Edition (English, French, German). ... First Signs. The origins of modern logos. Countless global brands, including Rolex, BMW, Louis Vuitton, and the New York Yankees, still use logos that were designed over 100 years ago. Yet there has never been a monograph devoted to the origins of logo design. In the second half of the 19th century, the trademark replaced traditional symbols such as the family coat of arms as a promotional and identifying symbol for companies. At first, the designs were often still figurative; only gradually did they develop into the abstract marks that have become fixtures in everyday ... |
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Multilingual Edition (English, French, German). ... An international guide to contemporary packaging design. Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, it can make or break a sale. Every year, the Pentawards celebrate the art of the package by recognizing the world's most groundbreaking and influential designs. Designers compete in five main categories - beverages, food, body, luxury, and other markets - and no fewer than 50 sub-categories. Featuring a selection of hundreds of works, this book brings together Pentawards winners from 2008 to 2016, ... |
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Multilingual Edition. ... Welcome to the most comprehensive catalogue of logos. Turning its searchlight on internationals' corporate identity, this encyclopedia gathers approximately 4.500 trademarks, with information about the designers, year of creation, country, and brand. In handy reference-book size, this is a sweeping survey of today's visual culture. Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, quality, or reliability. This catalog ... |
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The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert B. Cialdini - New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. Using memorable stories and relatable examples, Cialdini makes this ... |
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Multilingual Edition (English, French, German). ... An international guide to award winning packaging design. The field of package design never ceases to expand and innovate, making it one of the most vibrant, competitive, and fast-evolving areas in design today. It is influenced by various factors such as the consumer’s requirements, the ever-increasing marketing demands, evolving environmental policies, and the practice of adhering to the context of cultural aspects and diversity. By developing at such a demanding and rapid pace, package design encompasses many different elements and specialists, including designers, ... |
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Updated Edition. ... This handy, updated edition explores the Bauhaus School of Art and Design through some 575 illustrations and biographies of its key personalities. Realized in collaboration with the Bauhaus-Archiv in Berlin, the reference work is now available in Bibliotheca Universalis format, the perfect companion for your next trip to Berlin, Weimar, or Dessau. In a fleeting 14-year period between two world wars, Germany’s Bauhaus school of art and design changed the face of modernity. With utopian ideas for the future, the school developed a pioneering fusion of fine art, craftsmanship, and technology, which ... |