"Съдържанието е цар", това пише Бил Гейтс в далечната 1996-та година в есе, публикувано на сайта на Майкрософт. Но днес, в епохата, в която живеем, плуваме в съдържание. Всеки от нас. Дори се давим. Но продължаваме да произвеждаме съдържание. Дали то все още е цар? Книгата представя задълбочено изследване на съдържанието онлайн, историята на маркетинга чрез съдържание по света и в България, както и проучване на създателите и потребителите на дигитално съдържание у нас. Ако искате да разберете как да създавате добро съдържание, което да продава вашия продукт или услуга, и да го направите наистина добре, както и ... |
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A counterintuitive approach to living a good life. In this generation-defining self-help guide, a superstar blogger cuts through the crap to show us how to stop trying to be positive all the time so that we can truly become better, happier people. For decades, we've been told that positive thinking is the key to a happy, rich life. F**k positivity Mark Manson says. Let's be honest, shit is f**ked and we have to live with it. In his wildly popular Internet blog, Manson doesn't sugarcoat or equivocate. He tells it like it is-a dose of raw, refreshing, honest truth that is sorely lacking today. The Subtle Art ... |
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The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models: updated, expanded, and revised. Many people assume they need to attend business school to learn how to build a successful business or advance in their career. That's not true. The vast majority of modern business practice requires little more than common sense, simple arithmetic, and knowledge of a few very important ideas and principles. "The Personal MBA 10th Anniversary Edition" provides a clear overview of the essentials of every major business topic: ... |
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Fifteen-year-old Sam is not a famous vlogger, he's never gone viral, and he doesn't want to be the Next Big Thing. In fact he's ordinary and proud of it. None of which was a problem until Dad got rich and Mum made the whole family move to London. Now Sam's off to the North London Academy for the Gifted and Talented, where everyone's busy planning Hollywood domination or starting alt-metal psychedelica crossover bands. Sam knows he'll never belong, even if he wanted to. And that's before he ends up on stage wearing nothing but a fur onesie. A brilliantly funny look at fitting in, falling out ... |
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The sequel to the book A Column of Fire. ... A time of conflict. It is 997 CE, the end of the Dark Ages. The king's grip on the country is fragile and chaos reigns. A young boat builder dreams of a better future after a devastating Viking raid shatters the life he hoped for. Lives intertwined. A Norman noblewoman follows her husband to a new land only to find her life there shockingly different; and a capable monk at Shiring Abbey has a vision of transforming his humble home into a centre of learning admired throughout Europe. The dawn of a new age. Now, with England at the dawn of the Middle Ages, these three ... |
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A mason with a dream. 1135 and civil war, famine and religious strife abound. With his family on the verge of starvation, mason Tom Builder dreams of the day that he can use his talents to create and build a cathedral like no other. A monk with a burning mission. Philip, prior of Kingsbridge, is resourceful, but with money scarce he knows that for his town to survive it must find a way to thrive, and so he makes the decision to build within it the greatest Gothic cathedral the world has ever known. A world of high ideals and savage cruelty. As Tom and Philip meet so begins an epic tale of ambition, anarchy and absolute ... |
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Sybil Delling has spent nine years dreaming of having no dreams at all. Like the other foundling girls who traded a decade of service for a home in the great cathedral, Sybil is a Diviner. In her dreams she receives visions from six unearthly figures known as Omens. From them, she can predict terrible things before they occur, and lords and common folk alike travel across the kingdom of Traum's windswept moors to learn their futures by her dreams. Just as she and her sister Diviners near the end of their service, a mysterious knight arrives at the cathedral. Rude, heretical, and devilishly handsome, the knight ... |
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When Buck is smuggled from his beloved home in the Santa Clara Valley and forced to work as a sled-dog in the frozen wilderness of the Yukon, he must forget the long, lazy Californian days and face a life of constant toil and danger under the whip of cruel or inept masters, where survival itself must be fought for. But with his primal instincts stirred, how long can Buck resist the call of the wild? Set at the time of the Klondike Gold Rush, The Call of the Wild is one of the greatest evocations of the natural world, and perhaps the best example of London's famously urgent and vivid style. Contains: Extra material ... |
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Complete and unabridged. A pocket sized book - 10 x 15.5 cm. ... Strange things are going on at the Paris Opera House; a mysterious phantom - a skeleton in dinner dress - is wreaking havoc amongst the singers and backstage staff. But when new managers take over and dismiss the rumours of the Opera Ghost, the terror really begins. Who is the curious figure stalking the stage at night? How can he be in so many places at once, entering and leaving locked rooms at will? And what is his connection to the beautiful and talented young soloist, Christine? "The Phantom of the Opera" is perhaps best known for its many ... |
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Complete and unabridged. A pocket sized book - 10.5 x 15.5 cm. ... One of the most celebrated works of classic literature for children, "The Wind in the Willows" follows Mole, Rat, Toad and Badger from one adventure to the next - in gipsy caravans and stolen cars, to prison and back to the Wild Wood. A story of animal cunning and human camaraderie, this remains a timeless tale more than 100 years after its publication. This edition contains all of the sixteen colour illustrations that Arthur Rackham produced for this book; most editions contain only twelve. In addition to this, Rackham's beautiful pen-and- ... |
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The book is part of "Ladybird tales" collection. Illustration by Marina Sarah Preston. ... This beautiful hardback "Ladybird books" edition of "The Elves and the Shoemaker" is a perfect first illustrated introduction to this classic fairy tale for young readers. "Ladybird Tales" are based on the original Ladybird retellings by Vera Southgate, with beautiful pictures of the kind children like best - full of richness and detail. Children have always loved, and will always remember, these classic fairy tales and sharing them together is an experience to treasure. "Ladybird books& ... |
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It was then that Erda, the great mother goddess, uttered an onerous prophesy: only a man of free will could wear the Ring and direct its might. The Rheingold brought damnation to all others and they all, dwarf or giant, mortal or god, would fall victim and the Ring would vanquish them... But if a man of free will were to don it, all would be freed and the gods would perish. Peter Stanimirov is a Bulgarian artist. His name associate with comics magazine "Rainbow", with "Pleiades Publishing House" and book covers of Stephen King and Dean Koontz, with the boom of books games at Bulgaria, with his ... |
