Пригответе се за изумително пътешествие из дебрите на ума, което ще ни обясни двете системи, които ръководят мисленето. Система 1 е бърза, интуитивна и емоционална. Система 2 е бавна, съзнателна и логична. Книгата разкрива изключителните характеристики - и положителните, и отрицателните - на мисловния процес и показва колко силно влияят нашите интуитивни впечатления на мозъка и поведението ни. Читателят се увлича в интересен диалог, разкриващ кога и как да вярваме на своята интуиция. Предлагат ни се практически и просветляващи прозрения за начина, по който правим избор и за различните техники срещу дефектите в мисленето, ... |
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Illustrated by John Dillow and Peter Harper. ... "I knew that I was hundreds of miles from the places merchant ships went. I was sure that I was going to die on this lonely island, completely alone. When I thought about this the tears ran down my face. I felt sorry that I had been born." From the Book The young Robinson Crusoe ignores his father's advice and decides to become a sailor. But Crusoe is soon caught up in violent storms and finds himself shipwrecked on a remote island. He will have to live on this island for the next twenty-eight years. This book is in British English. Here you can find: ... |
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In the modern, dynamic world of new technology and new scientific fields, the reflection of all innovative processes in the economic activity is very important. It is very difficult to analyze and describe all the interactions in one manual. That is why, the purpose of the book is to segment and distinguish different impacts of the Intellectual products and their place in the contemporary economic study. The Intellectual product, as a generator of new consumer needs and one of the main tools for products and services differentiation, is the main subject of the presented manual. ... |
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New and startling findings highlight the importance of Focus when it comes to performing at our best. One global study of the management abilities of more than 4,000 top level executives reveals that this mental skill-Focus-is the key to all the rest. Other research from professional sports and the performing arts also shows how Focus distinguishes stars from average performers. The cluster of competencies that form Focus range from staying calm under pressure and the discipline and drive to continually improve, to empathy, persuasion, and conflict management. Focus predicts who will be an outstanding leader, team member, ... |
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Complete and unabridged. A pocket sized book - 10 x 15.5 cm. ... Shipwrecked off the coast of Trinidad, Robinson Crusoe - a young man with a thirst for adventure - finds himself washed up on a remote tropical island with nothing but a few tools and animals for company. Cast away for thirty years, he must battle cannibals, mutineers and the elements in a tale so convincing that many readers at the time believed it to be non-fiction. A true page-turner, "Robinson Crusoe" is one of the most enduring novels in the English language and its unique blend of extraordinary realism and brilliant drama continues to ... |
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The Surprising Truth About What Motivates Us. A book that will change how you think and transform how you live Forget everything you thought you knew about how to motivate people - at work, at school, at home. It is wrong. As Daniel H. Pink explains in his paradigm-shattering book Drive, the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and the world. Along the way, he takes us to companies that are enlisting new approaches to motivation, and introduces us to the scientists and entrepreneurs ... |
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"Смятат Роксана, последното произведение на Даниъл Дефо (1660 - 1731), публикувано през 1724 г. преди близо 300 години, за първия английски роман, предназначен за жени. За него и за Мол Фландърс, също от Дефо, Върджиния Улф казва, че са от малкото романи, които човек без колебание може да нарече велики. Темата е изумителна за времето си: свободата и независимостта на жените и поробването им от брака. Любопитно е предназначението на романа: несъмнено към него са посягали и мъже, и може би в онези времена все още главно мъже, но за тях той вероятно е бил четиво за пикантни авантюри, докато за жените е бил ... |
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Making right desicions when you don't have all the facts. ... Even the best decision doesn't yield the best outcome every time. There's always an element of luck that you can't control, and there's always information hidden from view. So the key to long-term success (and avoiding worrying yourself to death) is to think in bets: How sure am I? What are the possible ways things could turn out? What decision has the highest odds of success? Did I land in the unlucky 10% on the strategy that works 90% of the time? Or is my success attributable to dumb luck rather than great decision making? Annie Duke, a ... |
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New York Times bestseller. From the )1 bestselling author of "Drive" and "A whole new mind". "Brims with a surprising amount of insight and practical advice." The Wall Street Journal ... The groundbreaking book that unlocks the scientific secrets of good timing to help you flourish at work, at school, and at home. Every day we confront a never-ending stream of "when" decisions. When to change jobs. When to schedule a meeting or a class. When to get serious about a person or a project. Yet we make such decisions haphazardly-based on intuition and guesswork. In "When", ... |
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Master of the sublime: The essential Impressionist. ... No other artist, apart from J.M.W. Turner, tried as hard as Claude Monet (1840 - 1926) to capture light itself on canvas. Of all the Impressionists, it was the man Cezanne called "only an eye, but my God what an eye!" who stayed true to the principle of absolute fidelity to the visual sensation, painting directly from the object. It could be said that Monet reinvented the possibilities of color. Whether it was through his early interest in Japanese prints, his time as a conscript in the dazzling light of Algeria, or his personal acquaintance with the ... |
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A world-class thinker counts the ways-100 in all-in which humans behave irrationally, showing us what we can do to recognize and minimize these thinking errors for better decisions and a better life Despite the best of intentions, humans are notoriously bad-that is, irrational-when it comes to making decisions and assessing risks and tradeoffs. Psychologists and neuroscientists refer to these distinctly human foibles, biases, and thinking traps as cognitive errors. Cognitive errors are systematic deviances from rationality, from optimized, logical, rational thinking and behavior. We make these errors all the time, in all ... |
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This book was initially planned as a record of a series of lectures to my first classes of Bulgarian Philology, English Philology and Applied Linguistics, and Public Relations undergraduate and graduate students at the South West University of Bulgaria where, back in the early 1990s, we were to lay the foundations of an academic tradition in a fast changing world. It was meant as a record of the fast restructuring of our minds and attitudes in time of economic and sociopolitical transition and cultural transcendence, seen from a changing Bulgarian perspective where the world came upon our horizon English-speaking. The ... |
