They helped cause the 2008 financial crash. They created a global tax avoidance industry. They lurk behind the scenes at every level of government... The world's "Big Four" accountancy firms - PwC, Deloitte, Ernst & Young, and KPMG - have become a gilded elite, with an average partner's salary rivalling that of a Premier League footballer. How has this seemingly humdrum profession achieved this, and what price are we paying for their excesses? Informed by numerous insider interviews, investigative journalist Richard Brooks charts the profession's rise to global influence and offers a gripping expose ... |
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Наричат Клод Хопкинс най-добрият рекламист на XX в. и класик на продажбите. Защо идеите на този пионер в рекламата са актуални и до днес? Просто е - защото работят. Рекламата е умноженото умение да се продава и Клод Хопкинс знае точно как. Именно той въвежда предварителните проучвания и разработва пробния маркетинг. Негова е идеята за масово използване на безплатни мостри, така че клиентите сами да се убедят в качеството на рекламирания продукт. Хопкинс разбира важността на психологията и използва любопитството - един от най-силните човешки стимули - в изработката на рекламните си стратегии. Всяко рекламно приключение в ... |
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Consent, Boundaries and Being in charge of you. From the co-creator of the viral "Tea Consent" video, this is the perfect introduction to consent for kids and families everywhere. ... Your body belongs to you and you get to set your own rules, so that you may have boundaries for different people and sometimes they might change. Like when you hi-five your friends and kiss your kitten, but not the other way round! But consent doesn't need to be confusing. From setting boundaries, to reflecting on your own behaviour and learning how to be an awesome bystander, this book will have you feeling confident, ... |
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Двуезично издание на български и английски език. ... Книгата разказва за бита и душевността на българина в периода 1850 - 1950 г. Във филмите ще намерите много исторически факти и информация, възстановки на бита и ежедневието на българите от времето. Разказани са интересни случки, пълни с интригуващи факти и облагородени с чувство за хумор. Това са филми, които не дават оценки - те само разказват истории. В книгата ще откриете кадри от четири уникални, документални филма за историята на България: Копнеж по нови неща Как Европа влезе в България Френската жена на българския подофицер Биографията на една снимка ... |
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Complete and unabridged. A pocket sized book - 10 x 15.5 cm. ... Sherlock Holmes is back on the case in this collection of sparkling short stories, in which we learn about Holmes' early days as a sleuth, encounter a seemingly murderous widow, and meet the great detective's brother, Mycroft, for the first time. And, in "The Final Problem", Holmes comes face-to-face with his nemesis, Professor Moriarty, in a battle of wits that could kill them both. This "Macmillan Collector's Library" edition features an afterword by David Stuart Davies - a Fellow of the Royal Literary Fund and an ... |
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How to quit pleasing and start living. This stunning hardcover journal is a bold, interactive guide to discovering and creating the truest, most beautiful lives, families, and world we can imagine, based on the New York Times bestseller "Untamed". With Untamed, Glennon Doyle - writer, activist, and "patron saint of female empowerment" - ignited a movement. "Untamed" has been described as 'a wake-up call' (Tracee Ellis Ross), 'an anthem for women today', and a book that 'will shake your brain and make your soul scream'. Glennon now offers a new way of journaling, one ... |
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"It's a food diary. I have to tell the truth, that's the point." ... "A beautiful love litter to friends, family and food." Lindsey Kelk The latest teen novel from the sparkling Laura Dockrill, introducing Bluebelle, and her moving, hilarious take on food, body image and how we look after ourselves and others. A heart-warming teen story from the unique voice of Laura Dockrill, about Bluebelle, aka BB, aka Big Bones - a sixteen-year-old girl encouraged to tackle her weight even though she's perfectly happy, thank you, and getting on with her life and in love with food. Then a tragedy in ... |
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+ 29 recipes. ... "Nine Rabbits" tells two stories, that of a six-year-old girl, and of her grown-up self: Manda grows up on the Black Sea coast during the height of socialism in the 1960s, raised by her tyrannical grandmother along with her young aunts and uncles. While Grandma Nikula wages open and covert wars with life, Manda lives out the adventures of her childhood under the shadow of her absent grandfather. Forty years later on, we find that same child has become a woman, now living in a democratic Bulgaria and racked by an identity crisis. Manda has swallowed up her tyrannical grandmother, turning that ... |
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The mysteries of the tarot come to vivid life in this gorgeous deluxe card deck that features a colorful and distinctly modern take on this ancient card game and divining tool. This brilliantly colored Tarot deck and instruction booklet will lead you to increased self-knowledge and enlightenment. The lavishly illustrated cards portray the major and minor arcana and can also be used for traditional card games. ... |
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"Фабрика за абсолют" е социално-фантастично и същевременно утопично произведение. В романа става дума за откриването на карбуратор, който произвежда абсолют. Карбураторът е изобретение на маргиналния чешки инженер Марек, който предлага проекта на някогашния си съученик Бонди. Карбураторът започва да произвежда чудовищни количества енергия, но едновременно с това материята изчезва и се освобождава абсолюта, божественото. Авторът използва в книгата си познанията си по атомна физика, както и всичко най-ново, което му е известно дотогава. "Карбураторът ми разлага материята напълно и произвежда вторичен продукт: ... |
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Geoffrey West's research centres on a quest to find unifying principles and patterns connecting everything, from cells and ecosystems to cities, social networks and businesses. Scale addresses big, urgent questions about global sustainability, population explosion, urbanization, ageing, cancer, human lifespans and the increasing pace of life, but also encourages us to question the world around us. Why can we live for 120 years but not for a thousand? Why does the pace of life continually increase? Why do mice live for just two or three years and elephants for up to 75? Why do companies behave like mice, and are they ... |
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Perfect for fans of The Girl Who Drank the Moon, this fantastical and heartfelt first book in a new trilogy from critically acclaimed and New York Times bestselling author Jodi Lynn Anderson follows a girl who must defeat thirteen evil witches. Twelve-year-old Rosie Oaks's mom is missing whatever it is that makes mothers love their daughters. All her life, Rosie has known this... and turned to stories for comfort. Then, on the night Rosie decides to throw her stories away forever, an invisible ally helps her discover the Witch Hunter's Guide to the Universe, a book that claims that all of the evil in the world ... |
