The monograph Digital Consumer Psychology aims to provide the much-needed understanding on fundamental aspects of consumer psychology in the digital age. Looking systematically at the psychological mechanisms that build the foundations of consumer behaviour from attention to action, we introduce the reader to the dynamics of interaction between humans and digitals, as well as between humans across various digital channels and applications, e.g., web and mobile, Augmented reality, Virtual reality, Extended reality, Artificial intelligence. This state-of-the-art book offers thought-provoking content that challenges experts ... |
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To gain the power he needs to save his friend from a cursed spirit, Yuji Itadori swallows a piece of a demon, only to find himself caught in the midst of a horrific war of the supernatural! In a world where cursed spirits feed on unsuspecting humans, fragments of the legendary and feared demon Ryomen Sukuna were lost and scattered about. Should any demon consume Sukuna’s body parts, the power they gain could destroy the world as we know it. Fortunately, there exists a mysterious school of jujutsu sorcerers who exist to protect the precarious existence of the living from the supernatural! After he consumes Mahito’s soul, ... |
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Based on lectures given at Cambridge colleges and first published by the Hogarth Press in 1929, A Room of One's Own is an extended essay about the predicament of female writers and a stirring call for autonomy and recognition. As well as settling scores with reactionary critics and laying the foundations of a history of women's literature, the text is also a triumph of imagination, with a celebrated passage envisaging the fate of a fictional sister of Shakespeare's. A seminal, widely studied feminist polemic that touches on both literature and politics, A Room of One's Own is essential reading for those ... |
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Apply the fundamentals of art and take your creations to the next level with 3dtotal's latest in-depth book, Beyond Fundamentals. Building on the foundations set by our popular Art Fundamentals book, Beyond Fundamentals shows artists how to take their work a step beyond techniques and mechanics. A memorable, unique image requires more than just accurate anatomy and choosing the right tools, after all! This impressive volume offers in-depth guidance on conveying mood and emotion, creating narratives, and improving your images' storytelling through composition, character details, and atmosphere. Beyond Fundamentals ... |
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This book was initially planned as a record of a series of lectures to my first classes of Bulgarian Philology, English Philology and Applied Linguistics, and Public Relations undergraduate and graduate students at the South West University of Bulgaria where, back in the early 1990s, we were to lay the foundations of an academic tradition in a fast changing world. It was meant as a record of the fast restructuring of our minds and attitudes in time of economic and sociopolitical transition and cultural transcendence, seen from a changing Bulgarian perspective where the world came upon our horizon English-speaking. The ... |
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We takes place in a distant future, where humans are forced to submit their wills to the requirements of the state, under the rule of the all-powerful Benefactor, and dreams are regarded as a sign of mental illness. In a city of straight lines, protected by green walls and a glass dome, a spaceship is being built in order to spearhead the conquest of new planets. Its chief engineer, a man called Delta-503, keeps a journal of his life and activities: to his mathematical mind everything seems to make sense and proceed as it should, until a chance encounter with a woman threatens to shatter the very foundations of the world ... |
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Bulgaria made its first steps as an independent state in the distant 681. It is one of the centuries. Its geographical position on the Balkans, the crossing of roads from and to Europe, Africa and Asia, determined the difficult historical destiny of the Bulgarian, state. The hardest ordeal for the Bulgarians was the annihilation of their state by the Ottoman Empire during the 14 th century. For nearly five centuries Bulgaria did not exist, but the Bulgarians manager to preserve their national identity. During the second half of the 19 th century the Bulgarian state once again appeared on the map of Europe and tried to ... |
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The book at hand, Living in Two Worlds - Bulgarian Czechs in the Village of Voyvodovo, explores the Czech Protestant community that once lived in the north-western region of Bulgaria in the first half of the XX century. The authors examine various aspects of this vibrant Czech community in Bulgaria, such as their religiosity, kinship, language, and architecture, thus providing valuable insight into the nature of this rather unique group. The book shows how the Czech village of Voyvodovo, founded in 1900 by migrants from the village of Svatá Helena (in what is today Romanian Banat), developed into a rather distinct ... |
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The book is intended for the English language programmes of the Faculty of Economics and Business Administration (FEBA), Sofia University St. Kliment Ohridski, including the professional school for computer programming and innovations in the city of Burgas."The subject matter of the Corporate and Financial Law Handbook is complex and multifaceted, proving that there is a need for joint studies, involving both lawyers and economists. The present Handbook is a good example of such a collaboration. The authors of the different chapters of the Handbook are experienced professionals in their field. In their analysis of ... |
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Your Step-by-Step Guide to Bootstrapping $1M+ Digital Businesses. This book is a comprehensive guide to building and scaling successful digital businesses. It offers a practical, hands-on approach to entrepreneurship, focusing on actionable strategies and real-world examples rather than abstract theories. The book covers a wide range of topics essential for digital CEOs, including developing a resilient mindset, conducting market research, selecting the right business model, and implementing effective growth strategies. It delves into various digital business models, such as service-based businesses, e-commerce, SaaS, ... |
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Leadership Strategy and Tactics is the essential and practical guide to leadership and how to excel at it from Jocko Willink, the co-author of the number one New York Times bestseller Extreme Ownership. Leadership is the most challenging of human endeavours. It is often misunderstood. It can bewilder, mystify and frustrate even the most dedicated practitioners. Leaders at all levels are often forced to use theoretical guesswork to make decisions and lead their troops. It doesn't have to be that way. There are principles that can be applied and tenets that can be followed. There are skills that can be learned and ... |
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The following course focuses on the basic aspects of the tourism destinations development, their characteristic features, specific development and management, as well as on their positioning and promoting. DMOs have particular significance in the terms of modern requirements to destination management, their models and management practices are essential for the development of tourism at the meso and macro level. Because the focus of the training course are the economic universities where tourism is studied, attention is not paid on highlighting the natural and anthropogenic resources of the destinations, but on the good ... |
