Êóðñúò å ðàçðàáîòåí çà ñïåöèàëèñòè è ñòóäåíòè ïî ìàðêåòèíã. 50 óðîêà îñèãóðÿâàò öÿëàòà èíôîðìàöèÿ çà îñíîâèòå íà ìàðêåòèíãà, ïðîó÷âàíèÿ, ðåêëàìà, ìåäèè è PR, à ôîêóñúò âúðõó èñòèíñêè êîìïàíèè äàâà ðàçíîîáðàçèå îò îðèãèíàëíè òåêñòîâå. Ó÷åáíàòà ñèñòåìà "Professional English in Use" ñúäúðæà ïîìàãàëàòà: Finance ICT Law Marketing Medicine Management Engineering Èçáðîåíèòå êîìïîíåíòè îò ó÷åáíàòà ñèñòåìà ñå ïðîäàâàò ïîîòäåëíî. Çà äà çàêóïèòå íÿêîé îò òÿõ, ïîñëåäâàéòå ñúîòâåòíèÿ ëèíê. ... |
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Second edition. ... Integrating basic concepts and meaning. The business and societal environment has dramatically changed over the past two decades. The accountant is not more a bookkeeper but a business partner in creating both economic and societal value. Being grounded in operational reality and employing leading edge methods needed for the organizational success, management accounting is at the heart of accounting profession today. This book is your guide through the challenges in understanding this fascinating field of accounting and this profession. Management Accounting: Integrating Basic Concepts and Meaning is ... |
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Ëåêñèêàòà, êîÿòî âè å íåîáõîäèìà, çà äà îáùóâàòå óâåðåíî â ñúâðåìåííàòà áèçíåñ ñðåäà. Èçäàíèåòî å ïðåäíàçíà÷åíî çà íàïðåäíàëè ó÷åíèöè è ïðîôåñèîíàëèñòè (íèâî B2 äî C1), öåëÿùè äà ðàçâèÿò è íàäãðàäÿò çíàíèÿòà è óìåíèÿòà ñè â îáùóâàíåòî íà áèçíåñ àíãëèéñêè. Êíèãàòà ìîæå äà ñå èçïîëçâà êàêòî çà ñàìîñòîÿòåëíà ïîäãîòîâêà, òàêà è çà ðàáîòà â êëàñ. Ñúäúðæà êîä çà åëåêòðîííà êíèãà, êîÿòî ìîæå äà ñå èçïîëçâà êàêòî îíëàéí, òàêà è íà êîìïþòúð è òàáëåò. Ìîæå äà ñå èíñòàëèðà íà òàáëåòè, èçïîëçâàùè ïëàòôîðìèòå iOS è Android îò áåçïëàòíîòî ïðèëîæåíèå Cambridge Bookshelf. Ñúäúðæàíèåòî íà åëåêòðîííîòî è ïå÷àòíîòî èçäàíèå å åäíàêâî, êàòî ... |
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The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models: updated, expanded, and revised. Many people assume they need to attend business school to learn how to build a successful business or advance in their career. That's not true. The vast majority of modern business practice requires little more than common sense, simple arithmetic, and knowledge of a few very important ideas and principles. "The Personal MBA 10th Anniversary Edition" provides a clear overview of the essentials of every major business topic: ... |
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Part of the hugely popular "Professional English in Use" series, this book offers management vocabulary reference and practice for learners of intermediate level and above (B1-C1). Key MBA topics, covered in 40 independent units, including Leadership, Change Management and Finance are presented through real business case studies. The course has been informed by the Cambridge International Corpus to ensure that the language taught is up-to-date and frequently used. Primarily designed as a self-study book, it can also be used for classroom work and one-to-one lessons. This book is a must for both students of MBA ... |
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Think Second edition is the English course that develops your students as learners and challenges them to consider global issues such as climate change and important scientific discoveries. With inspirational topics and texts from around the world, pages dedicated to life competencies and focused Cambridge English exam practice, this course encourages students to think big – in English. The Student's Book pages are fully integrated into the Teacher's Book with teacher's notes, answers, mixed-ability support and references to online resources. The digital pack includes Presentation Plus, teacher's resources ... |
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Think Second edition is the English course that develops your students as learners and challenges them to consider global issues such as climate change and important scientific discoveries. With inspirational topics and texts from around the world, pages dedicated to life competencies and focused Cambridge English exam practice, this course encourages students to think big - in English. The Student's Book pages are fully integrated into the Teacher's Book with teacher's notes, answers, mixed-ability support and references to online resources. The digital pack includes Presentation Plus, teacher's resources ... |
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Professional English in Use Engineering offers specialist vocabulary reference and practice for engineering students and engineers who need to use English at work. It covers a wide range of engineering fields, including civil, mechanical and electrical engineering. Based on the bestselling English Vocabulary in Use format, left-hand pages explain new words and expressions and right-hand pages provide activities to help learners develop their understanding of new language. Suitable for Intermediate to Upper Intermediate level students, this book is ideal for self-study, classroom work and one-to-one lessons, and includes ... |
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"Íàñòîÿùèÿò ó÷åáíèê å ïðåäíàçíà÷åí çà ñòóäåíòèòå îò èêîíîìè÷åñêèòå ñïåöèàëíîñòè, êîèòî èçó÷àâàò äèñöèïëèíàòà Îäèòèíã (Ôèíàíñîâ îäèò).  íåãî ñèñòåìàòèçèðàíî ñå ïðåäñòàâÿ òåîðèÿòà è ïðàêòèêàòà íà îäèòà. Äèñöèïëèíàòà Îäèòèíã (Auditing) å åäíà îò îñíîâíèòå ñ÷åòîâîäíè äèñöèïëèíè, çàåäíî ñ Ôèíàíñîâî ñ÷åòîâîäñòâî (Financial Accounting), Óïðàâëåíñêî ñ÷åòîâîäñòâî (Management Accounting) è Äàíú÷íî îáëàãàíå (Taxation). Çíàíèÿòà è óìåíèÿòà, êîèòî ñå ïðèäîáèâàò ïî òàçè äèñöèïëèíà, ñà íåîáõîäèìè çà óïðàæíÿâàíå íà âñè÷êè ïðîôåñèè â îáëàñòòà íà ñ÷åòîâîäñòâîòî. Òåîðåòè÷íèòå ïîñòàíîâêè íà îäèòà è îäèòíèÿ ïðîöåñ òðÿáâà äà ñå ... |
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4444 ìîðñêè ìèëè, 105 äíè ñ ãðåáíà ëîäêà ïðåç Àòëàíòèêà â ñåçîíà íà óðàãàíèòå. ... Êíèãàòà "Íåâåðåñò" íå å ñàìî ðàçêàç çà åäíà äðúçêà ìå÷òà, ïðåâúðíàëà ñå â íåïîâòîðèìî ïðèêëþ÷åíèå. Òÿ å âäúõíîâÿâàùà èñòîðèÿ çà äâàìà ñìåëè ìúæå, êîèòî ðåøàâàò äà èçïèòàò ñèëèòå ñè íàñðåä ñâèðåïàòà àðåíà íà îêåàíà. Åêñïåäèöèÿòà íà Ìàêñèì è Ñòåôàí Èâàíîâè çàïî÷âà íà 14 þíè 2020 ã. îò Ïîðòóãàëèÿ, à öåëòà èì å äà ïðåêîñÿò Àòëàíòè÷åñêèÿ îêåàí îò èçòîê íà çàïàä. 105 äíè íà âîäà, 4444 ìîðñêè ìèëè (8230 km) â ñåçîíà íà óðàãàíèòå. Äâàìà ìúæå â åäíà ãðåáíà ëîäêà, ñúçäàäåíà îò ñîáñòâåíèòå èì ðúöå. Õèëÿäè õîðà ïî ñâåòà ñúñ çàòàåí äúõ ñëåäÿò ... |
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Íà Ìîíèêà Áåëó÷è, ðîäåíà â èòàëèàíñêîòî ãðàä÷å ×èòà äè Êàñòåëî, ìíîçèíà, ïîäðàçíåíè îò êðàñîòàòà ѝ, ïðåäðè÷àò "êàðèåðà" íà äúðæàíêà. Àëà ïðîòèâíî íà î÷àêâàíèÿòà òÿ âëèçà â þðèäè÷åñêèÿ ôàêóëòåò íà óíèâåðñèòåòà â Ïåðóäæà. Âñè÷êî ñå ïðîìåíÿ ïðåç 1989 ãîäèíà, êîãàòî ïðåäñòàâèòåëè íà àãåíöèÿòà Elite Model Management óáåæäàâàò äåâîéêàòà äà ñå ïðîáâà êàòî ìîäåë. Ñàìî ñëåä ãîäèíà âñè÷êè ñâåòîâíè àãåíöèè ñå áîðÿò Ìîíèêà Áåëó÷è äà ïðåäñòàâëÿâà òÿõíîòî èìå. "Âìåñòî ó÷åíèåòî ïðåäïî÷åòîõ ïðîñòî äà æèâåÿ" - êàçâà òîãàâà áúäåùàòà àêòðèñà. Íà ñíèìà÷íàòà ïëîùàäêà íà ôèëìà "Àïàðòàìåíòúò" Ìîíèêà Áåëó÷è ... |
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Ñúñòàâèòåëè: Krassimir Leshtakov, Mila Andonova. ... Cultural Interactions during the 3rd - 2nd Millenium BC. Proceedings in the International Conference 24 - 27 October 2018 in the Town of Galabovo."The archeological site Asara or Galabovo, as it is known in the literature, is a prehistoric settlement mound - one of the largest in the Upper Thrace. Whether there were later settlements and whether there was a fortress on the top of the tell in the Middle Ages, we may suggest relying on indirect archaeological evidence. Only the old name Asara (meaning fortress) and separate archeological materials without a certain ... |