In his mega bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation - each of these can be understood only by ... |
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Пригответе се за изумително пътешествие из дебрите на ума, което ще ни обясни двете системи, които ръководят мисленето. Система 1 е бърза, интуитивна и емоционална. Система 2 е бавна, съзнателна и логична. Книгата разкрива изключителните характеристики - и положителните, и отрицателните - на мисловния процес и показва колко силно влияят нашите интуитивни впечатления на мозъка и поведението ни. Читателят се увлича в интересен диалог, разкриващ кога и как да вярваме на своята интуиция. Предлагат ни се практически и просветляващи прозрения за начина, по който правим избор и за различните техники срещу дефектите в мисленето, ... |
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Двама лекари в един и същ град поставят различни диагнози на едни и същи пациенти. Двама съдии в един и същ съд определят коренно различни присъди на хора, извършили еднакви престъпления. Различни интервюиращи в една и съща фирма вземат различни решения за сходни кандидати за работа. Реакцията при оплакване на клиенти зависи изцяло от това кой е вдигнал телефона. Сега си представете, че същите лекари, съдии, специалисти по човешки ресурси или служители по обслужване на клиенти вземат различни решения в зависимост от това дали е сутрин, или следобед, дали е понеделник, или сряда. Това са примери за смущения: достигане до ... |
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Под редакцията на Жан-Франсоа Мармион. ... Възможен ли е свят без глупаци? Всъщност не. Глупостта, оказва се, е универсално явление. Всички я търпим в ежедневния си живот. Срещаме високопоставени глупаци, невежи идиоти, недодялани простаци, автентични тъпаци, войнствени загубеняци, самонадеяни малоумници, образовани имбецили... Няма граници за човешката глупост. Нещо повече: всички ние в един или друг случай сме постъпвали глупаво. Можем обаче да се опитаме да дефинираме човешката глупост. Може би ако разберем нейната природа, по-успешно ще се преборим с нея. Именно такава е целта на настоящата книга. Психолози, ... |
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How looking backward moves us forward. Drawing on research in social psychology, neuroscience, and biology, Pink debunks the myth of the no regrets philosophy of life. And using the largest sampling of American attitudes about regret ever conducted as well as his own World Regret Survey which has collected regrets from more than 15,000 people in 105 countries he lays out the four core regrets that each of us has. These deep regrets offer compelling insights into how we live and how we can find a better path forward. As he did in his bestsellers Drive, When, and A Whole New Mind, Pink lays out a dynamic new way of ... |
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Shining Lights provides learners with the tools and foundations to stand out in academic studies, exam performance and life. This innovative course provides learners with a comprehensive learning and assessment journey designed to empower them to reach their full potential. Shining Lights fosters exam confidence, builds strong communication skills, and enhances critical and creative thinking. By sparking curiosity and promoting lifelong learning, the course helps students develop mental resilience, self-confidence, and a growth mindset. Shining Lights equips learners to stand out academically, shine in exams, and succeed ... |
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This innovative course provides learners with a comprehensive learning and assessment journey designed to empower them to reach their full potential. Shining Lights fosters exam confidence, builds strong communication skills, and enhances critical and creative thinking. By sparking curiosity and promoting lifelong learning, the course helps students develop mental resilience, self-confidence, and a growth mindset. Shining Lights equips learners to stand out academically, shine in exams, and succeed in their future careers. Учебната система по английски език Shining Lights - ниво B2 се състои от: учебник учебна ... |
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Graduating magna cum laude from MIT is the happiest day of Billie Banks's life, although her family is not part of it. Her mother, who always supported her, died when Billie was seventeen. Since then, her father has been slowly drinking himself to death on the family farm in Iowa, and she and her younger sister, Mickie, have grown even more estranged. Growing up, the siblings could not have been more different. Billie was shy, small, bookish, more like their mother; tall, blond Mickie was boldly sexual, craving attention, and lacking empathy for anyone, like their father. Despite Billie's attempts to look after ... |
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Illustrated by John Dillow and Peter Harper. ... "I knew that I was hundreds of miles from the places merchant ships went. I was sure that I was going to die on this lonely island, completely alone. When I thought about this the tears ran down my face. I felt sorry that I had been born." From the Book The young Robinson Crusoe ignores his father's advice and decides to become a sailor. But Crusoe is soon caught up in violent storms and finds himself shipwrecked on a remote island. He will have to live on this island for the next twenty-eight years. This book is in British English. Here you can find: ... |
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In the modern, dynamic world of new technology and new scientific fields, the reflection of all innovative processes in the economic activity is very important. It is very difficult to analyze and describe all the interactions in one manual. That is why, the purpose of the book is to segment and distinguish different impacts of the Intellectual products and their place in the contemporary economic study. The Intellectual product, as a generator of new consumer needs and one of the main tools for products and services differentiation, is the main subject of the presented manual. ... |
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Big ideas simply explained. How do our minds influence the way we behave? How do our bodies and minds work together? Do we have free will? Exploring and explaining the big ideas and groundbreaking theories in psychology clearly and simply, The Psychology Book answers these questions and more and is the perfect introduction to the subject. Untangling knotty theories and shedding light on abstract concepts, entries unpack each complex idea with easy to follow explanations and eye-catching images. In this book, you can find: the history of psychology, from its roots in philosophy to modern studies of autism and ... |
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From its first publication in 1719, Robinson Crusoe has been printed in over 700 editions. It has inspired almost every conceivable kind of imitation and variation, and been the subject of plays, opera, cartoons, and computer games. The character of Crusoe has entered the consciousness of each succeeding generation as readers add their own interpretation to the adventures so thrillingly recorded by Defoe. Praised by eminent figures such as Coleridge, Rousseau and Wordsworth, this perennially popular book was cited by Karl Marx in Das Kapital to illustrate economic theory. However it is readers of all ages over the last ... |
